About me

Technical thinking. An eye for detail.

I’m Victor Dimas, a Marketing Technology specialist and web developer based in Querétaro, Mexico.

I help businesses and agencies build reliable measurement, connect their marketing tools, and create websites that are clear, useful, and thoughtfully designed.

My background

My background is in software development, with a particular focus on front-end work. I enjoy turning an idea into something people can use—and paying attention to how it looks, feels, and works.

Since 2021, my work has focused on Marketing Technology and analytics. I’ve worked on analytics implementations, consent integrations, marketing tracking, experiments, and personalized website experiences.

That work has involved collaborating with marketing, development, privacy, legal, and IT teams across healthcare, ecommerce, and finance.

How I approach my work

I like to understand the problem before choosing a solution. What does the business need? What is already in place? What would make the result useful for the people working with it?

From there, I focus on building something reliable and maintainable. I care about clear code, careful testing, and documentation that helps a team understand what was built.

I also value straightforward communication. I explain technical decisions in plain language and involve the people I work with in the decisions that matter.

Let’s work together.

If you need help with your marketing technology or website, tell me what you’re working on. We can talk through your needs and see how I can help.